You Made bvcklash

Website design for bvcklash, a culture collective founded by rapper Khundi Panda.

The goal of this project was to extend bvcklash’s “autonomous and raw identity” into the digital environment through a consistent visual language.

The website was designed not merely as a platform to present label, but as a medium to experience the energy and direction of bvcklash. Every visual element centers on a theme of “intensity with restraint” — expressed through a monochromatic palette, bold typography, and asymmetrical layouts that emphasize negative space, visually embodying the label’s independence and experimental spirit.

Client : Khundi Panda (bvcklash)
Year : 2025

Creative Direction : whywhy studio
Graphic Design : Yeoho Kim
3D Motion Design: Seunghyeok Ban